Mobile - SMS - Text Marketing
You won't find a more direct way to connect with your customers
I'm sure you've recognized how much text messaging has boomed in usage over the past few years. If you've ever seen a teenager's cell phone bill you'd see that they message in the thousands of messages each month and rarely use the voice minutes. Parents and even grandparents have been sucked into using it as well as many professionals rely on it as an efficient way to communicate. In fact, we've seen statistics as high as 72% of adults in the U.S. send and receive text messages.
More and more small local businesses owners are starting to catch on to Text Marketing's potential to grow their businesses, take competitors' customers and add brand new revenue streams they never imagined existed.
A Win-Win for You and Your CustomersOnce your account is set up we'll provide you some signage that encourages your customers to text your Keyword (typically your business name) to our short code (a 5 digit number). You incent them with something like a percentage off, something low cost but free to them or other deliverable that makes it worth their while. They get immediate feedback after their text and then show the automated returning message for their freebie or discount.
In return you get to priviledge to send them future planned or even unplanned messages. So imagine you have a restaurant and a slow Thursday night. You'll be able to, through your computer or even your own cell phone, blast out to everyone who has opted into your messages that you have $9.99 dinner special or free glass of wine or a buy one get one free for example. Retailers can notify their customers of when special items arrive or unadvertised sales. Bars can let their patrons know about the band playing that night or the game specials. The possiblities are endless and can apply to most any business.
Why Text Marketing Works
Besides the win-win mentioned above you'll be using the most effective way to communicate with your customer base. Nearly 100% of text messages are opened immediately by the recipient. Compare that to email's open rates of 20% (if you're lucky) and direct mail (expensive and no way to gauge its metrics). Text Marketing is powerful because it's relevant communication to the reader. They already know your business and want to informed when you're offering some incentive or special event.
Contact us directly to get an account set up. Typically you'll want to get started with the Starter Package (duh!) which allows up to 500 customers (higher volumes get quantity breaks) to opt-into receiving your messages. We'll include a window cling with your logo and instructions for you customers to text your Keyword to our shortcode. We'll give you access to your online Control Panel that let's you compose your message up to 160 characters to send out your text broadcasts and your opt-in message that is used as the incentive to your customers. We'll also show you how to send out broadcasts on the fly with your cellphone so that you don't even need to be by your computer to instantly connect with your customers!
Get Started Today Before Your Competition Does
Text Marketing is fast becoming the norm for businesses. Just look around whenever you shop or go out to eat. Don't let your competition step in front of you with offers while you still depend on yellow pages, coupon packs, postcard, or other dated marketing and advertising methods. Not only are those methods unmeasurable and barely effective but they are also expensive. Where else can you ensure your message goes to your customers and read for only $79/month? You're ROI will go through the roof!